Now this is some clever marketing. BooneOakley, a small US-based full service marketing/ad agency has utilised YouTube’s new interactive features by creating their entire website on the video hosting giant. Not only is it great to see an agency able to take the piss a little bit, but logistically the move is very smart. They don’t have to pay any web-hosting fees, and it’s pretty unique- it’s already getting worldwide attention. Pretty neat if you ask me.

You can check it out in the video above, but for the full experience it’s best to head to the YouTube site itself here.

In Dust we Trust.

September 24, 2009

A couple of strange things happened yesterday. Most people in Brisbane or Sydney were witness to a gigantic cloud of red dust clamouring over the cityscape, myself included. What was even more interesting though was just how comprehensively social media outlets Twitter and Facebook covered the event.

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